Humanise The Numbers - for ambitious accountants in practice
Welcome to the 'Humanise The Numbers' podcast series. Here you'll find a whole series of interviews with the leaders of accounting firms who are building (or have already built) a firm of the future now! You'll hear key insights, key skills and key habits that underpin the success of these firms. Insights, skills and habits that can underpin your firm's future success too. It seems that when an accountancy firm connects their team and their clients to the numbers that really matter to them they transform the results for everyone. This is accelerated when the humanity of the way they work shines through too. That's why we're talking about ambitious accountants humanising the numbers.Here's what a director of a multi-partner multi-national firm said recently ."What I like about your podcasts is that they are real. They are not scripted and I appreciate the fact that your interviewees admit they don’t have all the answers but are willing to let you put that fact out on a podcast. It is what is going on at the front lines of great small accounting practices. I have now listened to about half of them, I intend listening to them all as each one just has a nugget that I am writing down to see if I can use in our practice at some stage."
Humanise The Numbers - for ambitious accountants in practice
Richard Brewin and Richard Bertin of All in Place
In business, one thing that's absolutely certain is that a client’s perception of your firm is connected to their expectation of what you'll deliver to them, for them, with them.
In this podcast discussion with the two Richards, Richard Brewin and Richard Bertin, of All In Place, you'll be exposed to some really powerful insights. Yes, in accountancy, you have to deliver compliance services, and most, if not all, of your clients, expect you to do that. But not all of your clients expect you to talk about their business lives in the round, and certainly many of your clients don't expect you to have a conversation about their personal lives.
And yet, if you're going to be a deep and meaningful trusted advisor, then you are going to have those business life and personal life conversations. And what the two Richards do brilliantly in this podcast discussion is unpack what you need to consider in a real, practical way, so that the perception of your clients of your firm – of you and your team – is at a much higher level, taking you away from being simply a transactional accountant providing services that could be delivered purely by technology at some point in the very near future.
So why not dive into this podcast discussion with the two Richards and unpack how you can improve the expectations your clients have of your firm, as well as how you can influence the way you communicate with your clients so that you deliver higher value. I'm sure you'll find it powerful.
Click here to access this podcast and scroll down the podcast’s episode page for the contact information for Richard and Richard and for the additional, downloadable resources mentioned in the podcast.